Milwaukee motorcycle company Harley-Davidson has joined several other companies in becoming the target of protests from conservative activists.
The activists are calling for boycotts over Harley-Davidson’s DEI efforts.
A Tennessee conservative activist posted a video on X, formerly known as Twitter, on July 23 highlighting all the diversity, equity and inclusion initiatives that Harley-Davidson has participated in over the years. In the social media post, the activist encourages consumers who don’t align with those beliefs not to support the company.
Conservative activists have launched similar attacks against both John Deere and Tractor Supply within the past two months.
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