By: Janaki Jitchotvisut
Right now, most industries have been hit hard by the global pandemic, and motorcycle sales are definitely no exception. Indian and Polaris have been reporting comparatively positive numbers for some time now. Are they somehow immune to the struggles the industry is facing?
On April 28, 2020, Polaris released its first-quarter 2020 financial report. Overall sales decreased by six percent year-on-year compared to 2019. However, several powersports segments nestle neatly under the Polaris umbrella and when you zoom in on motorcycle sales alone, 2020 Q1 sales for the company were actually up seven percent over the same period in 2019.
It’s worth bearing in mind that Polaris groups the Slingshot in with Indian Motorcycles when calculating its overall motorcycle sales numbers. Furthermore, the company doesn’t break down any significant outliers in terms of its motorcycle sales drivers. It only goes so far as to say that its growth in this segment was “driven by increased sales of both Indian Motorcycle and Slingshot.”
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Polaris management is light years ahead of Harley-Davidson,Inc., so, this article is no surprise… the surprise would be to see H-D clean house of their ineffective Management from Inc. to Dealerships!
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